Major Heating and Air Conditioning Privacy Policy and Terms & Conditions

Effective Date: September 1, 2026 | Last Updated: September 1, 2026

How can you access your information?

To access, update, and/or delete your information, or to submit an opt-out request, please reach out to us through our contact us form or by writing us at:

Company Name: Major Heating and Air Conditioning

Company Address: 6285 West 48th Avenue Wheat Ridge, CO 80033

Company Email Address: [email protected]

Company Phone Number: 720-856-4848

Our website address is: majorheating.com

Do Not Sell or Share My Personal Information: [Insert Opt-Out Link/Webform]

Consent

By using our website, you hereby consent to our Privacy Policy and agree to its terms.

It is Our COMPANY policy to respect your privacy regarding any information we may collect while operating our website. This Privacy Policy applies to Our COMPANY (hereinafter, “us”, “we”, or “Our COMPANY”). We respect your privacy and are committed to protecting personally identifiable information you may provide us through the Website. We have adopted this privacy policy (“Privacy Policy”) to explain what information may be collected on our Website, how we use this information, and under what circumstances we may disclose the information to third parties. This Privacy Policy applies only to information we collect through the Website and does not apply to our collection of information from other sources.

California Notice at Collection: We collect the categories of personal information described below under “Information We Collect” for the business and commercial purposes described under “Use of Information for Business Purposes.” Under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (together, the “CCPA/CPRA”), California residents have specific rights regarding their personal information, including the right to opt out of the sale or sharing of personal information for cross-context behavioral advertising, the right to limit the use of sensitive personal information, and the right to correct inaccurate information. To learn more, please scroll down to “California Residents” below.

INFORMATION WE COLLECT

Contact and Account Information. We collect the e-mail addresses of those who communicate with us via email, aggregate information on what pages consumers access or visit, and may collect personally identifiable information volunteered by you when you request a consultation or retain our services. The types of information that may be volunteered by you and collected include your name, organization information, address, email address, phone numbers, and credit card information. Financial information shall be submitted through a payment gateway provided by PayPal, authorize.net, or another payment provider and secured by a Secure Sockets Layer (SSL) communication protocol.

Site Usage and Device Information. We may also collect certain information about your computer hardware and software, including, without limitation, your IP address, your Internet Service Provider, browser type, operating system, domain name, access times and referring Website addresses, your email address, and your passwords. We may also collect information about your mobile devices, including your cell phone or other mobile device number and model, and your cellular carrier. We may also collect information about which pages you visit on our Website.

Location Information. We may collect information about your location, which may include your precise geolocation or zip code.

Phone Call Recordings and Call Tracking

If you call a phone number listed on this website, your call may be recorded and analyzed for quality assurance, customer service, and marketing improvement purposes. To provide this service, we use one or more third-party call tracking and analytics vendors, which supply the tracking phone number you dialed, record the call, generate a transcript, and provide us with reporting and analytics. These vendors may collect and process information about your call — including the recording, transcript, your caller ID, and related metadata — in order to provide these services to us.

Where required by applicable law — including California’s all-party consent requirements under the California Invasion of Privacy Act (Cal. Penal Code §§ 632 and 632.7, which apply to calls involving a cellular or cordless telephone) — an audible disclosure that the call may be monitored or recorded is provided at the start of the call, before recording begins. Continuing the call after this disclosure constitutes consent to recording under applicable law.

We require any third-party vendor we engage for call tracking to adhere to strict data protection standards and comply with applicable privacy regulations, including the CCPA/CPRA. Because we periodically evaluate and may change our call tracking service providers, we do not name a specific vendor in this Policy. A current list of the categories of third parties with whom we share this information, and the name of our current vendor(s), is available upon written request using the contact information above.

Customer Service and Feedback. We may collect information from you when you request support or information from us, provide feedback or reviews about your experience with us or our products, or otherwise communicate with or contact us.

Website Analytics Information. We, or our marketing and analytics partners, may collect aggregated, non-identifying information about how visitors use this website (such as pages viewed and general engagement patterns) in order to improve the website and provide us with reporting.

HOW WE COLLECT INFORMATION

Direct Collection of Information from You. We collect information when you interact with our services and sales team, for example, when you submit your information through our “Contact Us” form or when you request a consultation from our website.

Cookies. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser that enables the sites or service providers’ systems to recognize your browser and capture and remember certain information. We do not link the information we store in cookies to any personally identifiable information you submit while on our site. We use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for an extended period. Cookies are also used to trigger cart reminder text messages.

Web Beacons. Web beacons (also known as Internet tags, pixel tags, and clear GIFs) are tiny graphics with a unique identifier, similar in function to cookies, which are used on our website to track online movements of web users and compile aggregated statistics to analyze how our site is used and may be used, in our services, or our emails. Our use of Web beacons also includes counting visits and telling if an email has been opened and acted upon. We do not link the information gathered from web beacons to any personally identifiable information.

Log Files. Our hosting company follows a standard procedure of using log files. These files log visitors when they visit websites. The information collected by log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any personally identifiable information.

Social Media Widgets. Our website includes Social Media Features (“Features”), such as the Facebook Like button, and Widgets, such as the Twitter button, Share This button, or other interactive mini-programs that run on our site. These Features may collect your IP address and which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Your interactions with these Features are governed by the privacy policy of the company providing it.

Google Analytics. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our services. You can opt out of having your activity available to Google Analytics by installing the Google Analytics opt-out browser add-on. For more information, please visit Google’s Privacy & Terms page.

Third-Party Tracking Technologies and Artificial Intelligence Tools

In addition to the technologies described above, we may use a variety of third-party tracking, advertising, analytics, and customer-communication tools — including conversion tracking pixels, tags, application programming interfaces (APIs), customer relationship management (CRM) integrations, chat or virtual assistant widgets, and similar technologies provided by advertising, analytics, and communication platforms (such as Google, Meta, and other providers) — to measure the performance of our advertising, attribute conversions, communicate with visitors, and improve our services.

We may also use artificial intelligence and machine learning tools, including tools provided by third parties, to generate advertising content, design or update website content, generate and publish blog posts, business listing updates, or review responses, analyze call or website data, provide chat or virtual assistant features, and support other business operations. Some website content, including blog posts, business listing updates, and review responses, may be generated and published using artificial intelligence tools without prior human review. These third-party and AI-enabled tools operate according to their own data collection and processing practices. We do not control, and are not responsible for, the accuracy, completeness, or reliability of data collected, generated, or reported by such tools, and we encourage you to review the privacy policies of these third-party providers where available.

Analytics and Advertising Partners

We use one or more third-party analytics, advertising, and communication vendors on this website, which may include tools for web traffic analysis, conversion tracking, session recording or heatmap analysis, and customer chat or messaging. Because we periodically evaluate and may change these vendors, we do not name specific providers in this Policy. A current list of the categories of third parties with whom we share this information, and the names of our current vendors, is available upon written request using the contact information above.

Session Recording and Heatmap Technology

On some pages of this website, we may use session recording, heatmap, or similar technology that records your mouse movements, clicks, scrolling, taps, and text entered into non-payment fields, in order to analyze how visitors interact with this website and to improve its design and functionality. This technology is configured to mask fields containing sensitive information, such as payment card numbers and passwords, so that this content is not captured.

Some of these technologies may begin operating automatically when a page on this website loads. We use a consent management platform that blocks non-essential third-party tracking, advertising, and analytics technologies from loading until you provide affirmative consent through the cookie preference banner on this website. You may update your preferences at any time by clicking ‘Cookie Preferences’ in the website footer.

Text Communications

We may ask you to voluntarily provide personally identifiable information (PII) in a few circumstances — for example, when you purchase items, subscribe to our email program, provide preference information, or enter a sweepstakes or promotion. Information obtained from short code opt-in will not be shared with third parties for their marketing purposes.

We may send you: appointment reminders, informational messages, and marketing communications. Message frequency may vary. Message and data rates may apply.

You can opt out at any time by replying: STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE. For help, reply HELP or contact us directly.

Important: Phone numbers will not be sold or shared with third parties for marketing purposes. They are only used for business-related communications.

USE OF INFORMATION FOR BUSINESS PURPOSES

To Provide Services to You. When you request a consultation or retain our services, we ask for information such as your name, organization information, email address, billing address, and credit card information. Our website uses collected information for the following general purposes: provision of products and services, billing, identification and authentication, services improvement, contact, and research.

To Communicate with You. We may use your email address, mailing address, and/or phone number to answer questions we receive from you through the website, share updates on our company offerings, or text you alerts and other communication about our services. You may opt out or unsubscribe at any time.

To Market Our Services to You. We may use your location information and geofencing to provide targeted interest-based advertising to you.

For Our Business, Technology, and Marketing Improvements. We may use non-identifying information for design and development changes to our website, aggregate information to determine which areas of our website need improvement, and share non-identifying information with our affiliates.

To Meet Our Legal Obligations. We may need to share your information with law enforcement or government agencies in response to a subpoena, audit, or as otherwise required by law.

For Our Business Succession Planning. We may transfer information about you if we are acquired by or merged with another company. We will notify you before information becomes subject to a different privacy policy.

Sharing Information with External Companies and Affiliates. We may share information with external companies and affiliates who perform business, technical, professional, or marketing-related services for us, including data analytics vendors, market research companies, and social media platforms.

No Sale of Your Information for Money; Sharing for Advertising

We do not sell your personal information to third parties in exchange for money. However, our use of certain advertising and analytics technologies — such as cookies, pixels, and conversion APIs used in connection with services like Google Ads, Local Services Ads, and similar platforms — may constitute a “sale” or “sharing” of personal information under the CCPA/CPRA for cross-context behavioral advertising purposes. California residents may opt out of this sharing as described under “California Residents” below.

EMAIL COMMUNICATIONS

We may send emails regarding updates, promotions, or services. You may unsubscribe at any time by clicking the “unsubscribe” link at the bottom of any email.

We may send you transactional or service-related emails (such as appointment confirmations, invoices, or account notices) based on your relationship with us; these do not require separate marketing consent and may continue even if you unsubscribe from marketing emails. We will only send you marketing or promotional emails if you have provided your email address to us or otherwise opted in to receive them, and you may opt out of marketing emails at any time by clicking the “unsubscribe” link included in every marketing email or by contacting us using the information above. Please allow up to ten (10) business days for an opt-out request to take effect; you may continue to receive marketing emails already in process during that time. In accordance with the CAN-SPAM Act, our marketing emails will include accurate sender information and a valid postal address.

DIRECT MAIL

We may use the mailing address you provide to send you direct mail marketing materials, such as postcards, flyers, or promotional offers. If you would prefer not to receive direct mail marketing from us, you may opt out at any time by contacting us using the information above, or by following the opt-out instructions included on any direct mail piece you receive. Please allow a reasonable period of time for your request to be processed, as materials already in production or in transit may still be delivered.

DATA SECURITY

We use third-party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to run this website.

We take reasonable measures to protect your information, including encryption via HTTPS/SSL, secure data storage systems, and restricted access to authorized personnel only. While we strive to protect your data, no system is completely secure, and our services are provided “as is” without warranty of any kind.

In the event of a security incident affecting your personal information, we will notify affected individuals and any applicable regulators as required under Cal. Civ. Code § 1798.82 and other applicable law.

THIRD-PARTY WEBSITES

Our company is not responsible for the privacy practices or policies of any third-party websites linked to the website. We encourage you to read their respective privacy policies before providing any personal information.

PUBLIC INFORMATION DISCLAIMER

If you voluntarily share personal information in public areas (such as forms, comments, or forums), that information may be collected and used by others. You are responsible for maintaining the confidentiality of your personal information.

CHILDREN

Our company does not knowingly collect any personally identifiable information from children under the age of 13. If you believe your child provided this kind of information on our website, please contact us immediately and we will use best efforts to promptly remove such information from our records.

For California residents between the ages of 13 and 16, we will not sell or share personal information without such consumer’s affirmative authorization (“opt-in”). For consumers under the age of 13, we will not sell or share personal information without the affirmative authorization of the consumer’s parent or guardian.

OPTING OUT OF TARGETED ADVERTISING

We engage in interest-based advertising activities, including cross-device linking. If you would like to stop receiving interest-based advertising from us, you can do so in your browser settings, which will replace your unique cookie with an “opt-out” cookie. We will still collect and store information for other purposes such as metrics and analytics, and we may still serve you advertising that is not tailored to you.

We honor opt-out preference signals, such as the Global Privacy Control (“GPC”), as a valid request to opt out of the sale or sharing of personal information for the browser or device sending such signal, in accordance with applicable law.

OPTING OUT FROM LOCATION-BASED ADVERTISING

You may opt out of our collection, use, and transfer of precise location data for location-based advertising purposes by using the location services controls in your mobile device’s settings.

CALIFORNIA AND OTHER STATE-SPECIFIC RIGHTS

Nevada Residents. While we do not sell your Personal Data, as defined under Nevada law, your Nevada rights permit you to request that we stop selling your personal information (“opt-out”).

Residents of Other States with Comprehensive Privacy Laws

If you are a resident of a state that has enacted a comprehensive consumer privacy law (depending on your state, this may include Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Delaware, Iowa, Nebraska, New Hampshire, New Jersey, or others), you may have some or all of the following rights, subject to your state’s specific law: the right to confirm whether we process your personal information; the right to access, correct, or delete your personal information; the right to obtain a portable copy of your personal information; and the right to opt out of the processing of your personal information for targeted advertising, the sale of personal information, or profiling in furtherance of decisions producing legal or similarly significant effects. To exercise any of these rights, please contact us using the information at the top of this Policy. We will not discriminate against you for exercising any of these rights.

California Residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the “CCPA/CPRA”), provides you with the following rights:

Right to Know/Access. You may request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources of that information, the purpose for collecting it, and the categories of third parties with whom we have disclosed, sold, or shared it.
Right to Delete. You may request that we delete personal information we have collected from you, subject to certain exceptions (e.g., completing a transaction, detecting security incidents, complying with a legal obligation, or exercising free speech).
Right to Correct. You may request that we correct inaccurate personal information that we maintain about you.
Right to Opt Out of Sale/Sharing. You may opt out of the sale of your personal information and the sharing of your personal information for cross-context behavioral advertising by using the “Do Not Sell or Share My Personal Information” link above or by contacting us. We also honor Global Privacy Control signals.
Right to Limit Use of Sensitive Personal Information. To the extent we collect “sensitive personal information” as defined under the CPRA (such as precise geolocation or account log-in credentials), you may direct us to limit our use of that information to what is necessary to provide our services.
Right to Non-Discrimination. We will not discriminate against you for exercising any of your CCPA/CPRA rights.
Right to Appeal. If we deny your request, you may appeal that decision by contacting us using the information above. We will respond to your appeal within 60 days.

Categories of Personal Information Collected, Disclosed, Sold, or Shared (Past 12 Months)

We have collected the following categories of personal information, as defined under the CCPA/CPRA: identifiers (e.g., name, email address, IP address); customer records information (e.g., phone number, billing address); characteristics of protected classifications under California or federal law; commercial information; internet or other electronic network activity information; geolocation data; audio, electronic, or similar information (such as call recordings); professional or employment-related information (if applicable); inferences drawn from the above; and, in limited circumstances, sensitive personal information (such as precise geolocation or account credentials).

We collected this information from you directly, from your devices, from advertising networks, data analytics providers, call tracking and analytics vendors, operating systems and platforms, and social networks. We disclosed each of these categories to service providers and contractors for the business purposes described above under “Use of Information for Business Purposes.” We may have “sold” or “shared” (as those terms are defined under the CPRA) identifiers, internet or electronic network activity information, and geolocation data with advertising networks and analytics providers for cross-context behavioral advertising purposes.

Retention. We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, or as otherwise required or permitted by law.

How to Submit a Request. You, or your authorized agent, may submit a request to know, delete, or correct your information by contacting us using the information at the top of this Policy. We will need to verify your identity before processing your request. We will respond to verifiable consumer requests within 45 days (extendable by an additional 45 days when reasonably necessary, with notice to you).

We may disclose your information if necessary to:

Comply with legal obligations
Respond to subpoenas or investigations
Protect our rights or property
Prevent fraud or misuse

GDPR Data Protection Rights

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access — You have the right to request copies of your data. We may charge a small fee for this service.
The right to rectification — You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure — You have the right to request that we erase your data, under certain conditions.
The right to restrict processing — You have the right to request that we restrict the processing of your data, under certain conditions.
The right to object to processing — You have the right to object to our processing of your data, under certain conditions.
The right to data portability — You have the right to request that we transfer your data to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond. If you would like to exercise any of these rights, please contact us.

SURVEYS & CONTESTS

From time to time, we may collect information through surveys or contests. Participation is voluntary. Information may include name, address, and demographic data. This information is used to improve services or administer promotions.

CHANGES IN PRIVACY POLICY

This Privacy Policy may change from time to time to accommodate changes in the website, changes in technology, or legal developments. We will post any changes to the Privacy Policy on the website. You are advised to review this Privacy Policy periodically for any changes.

PRIVACY COMPLAINTS

If you believe we are not complying with this policy, please contact us immediately using the contact information above. We will promptly investigate and address your concerns. California residents may also file a complaint with the California Privacy Protection Agency (CPPA) or the California Attorney General’s office.

Terms & Conditions

Introduction

These Terms and Conditions (“Agreement”) govern the use of our services, website, and any related offerings provided by [Company Name] (“Company,” “we,” “us,” or “our”). By scheduling service, purchasing products, or using our website, you agree to be bound by these terms.

Use of the Website

You must be at least 18 years old to use this website.
You agree to use our website only for lawful purposes and in a manner that does not infringe upon the rights of others.
Unauthorized use of this website may result in a claim for damages and/or be a criminal offense.

Intellectual Property

All content, trademarks, logos, and intellectual property displayed on this website are owned by our company or used with permission. You may not copy, reproduce, distribute, or use any content without prior written permission.

Limitation of Liability

We shall not be held liable for any direct, indirect, incidental, or consequential damages arising out of your use of our website. We do not guarantee the accuracy, completeness, or reliability of any information on the site.

Third-Party Tools, Tracking Technologies, and Artificial Intelligence Disclaimer

We may utilize third-party tools, tracking technologies, and artificial intelligence (“AI”) tools to operate our website, deliver marketing and advertising services, track and report on call and website analytics, and enhance our services. These tools may include, without limitation, call tracking and recording software, advertising and analytics platforms, conversion tracking pixels and APIs, and AI-based website design and content generation, automated publishing tools, chat, or analytics tools.

While we strive to ensure the accuracy and reliability of data and outputs provided by these third-party and AI tools, we do not guarantee, and expressly disclaim any warranty regarding, the accuracy, completeness, timeliness, or reliability of any information, analytics, reporting, or content generated or tracked by such tools. Tracking and attribution data (including call tracking, conversion tracking, and analytics reporting) may be subject to errors, delays, discrepancies, or limitations inherent to third-party platforms and are provided “as is.” You should independently verify any critical information, analytics, or AI-generated content before relying on it for decision-making purposes.

The use of these third-party and AI tools may involve the processing, transmission, or storage of data (including personal information) by external providers, over which we do not have full control. We encourage you to review the respective terms of use and privacy policies of these third-party and AI providers to understand their data collection, processing, and storage practices.

By using our services, you acknowledge that data, analytics, reporting, and AI-generated content are provided “as is” and “as available,” without warranties of any kind, express or implied, and that we are not liable for any inaccuracies, errors, omissions, delays, or unintended consequences resulting from the use of third-party tools, tracking technologies, or AI-generated content. If you have concerns about data privacy, tracking accuracy, or AI use, please contact us before utilizing these features.

Third-Party Disclaimer

Optic Marketing Group serves as a marketing agency and is not responsible for the legal compliance, accuracy, or enforcement of the Privacy Policy or Terms and Conditions listed on this website. The sole responsibility for these policies and their compliance falls upon the owner of the website and the company being advertised. Optic Marketing Group holds no liability for any disputes, claims, or legal obligations arising from the content, policies, or agreements presented on this site.

Short Code SMS Texting

When you opt in to the service, we will send you an SMS message to confirm your signup. Once confirmed, you may receive promotional messages and special offers, as well as service or appointment reminders and confirmations. Messaging frequency varies.
You can cancel this service at any time. Just text “STOP” to 74026. After you send the message “STOP” to us, we will send you a reply message to confirm that you have been unsubscribed. If you want to join again, just sign up as you did the first time.
If at any time you forget what keywords are supported, just text “HELP” to 74026, and we will respond with instructions on how to use our service as well as how to unsubscribe.
We can deliver messages to major carriers (AT&T, Verizon Wireless, Sprint, T-Mobile) and minor carriers including U.S. Cellular, Boost Mobile, MetroPCS, Virgin Mobile, and other regional carriers as identified in our SMS provider’s carrier list.
As always, Message and Data Rates May Apply. If you have questions about your text or data plan, contact your wireless provider.
Carriers are not liable for delayed or undelivered messages.

For all questions about the services provided by this short code, please contact us via our website contact form.

Termination

We reserve the right to terminate or suspend access to our website, without notice, for conduct that we believe violates these Terms and Conditions or is harmful to other users or our company.

Changes to Terms and Conditions

We may update these Terms and Conditions from time to time. You are responsible for reviewing this page periodically to stay informed of any changes.

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